Prices and deals

What is Vino Alert?

Vino Alert compares live wine prices across the stores we track, so you can see what a wine really costs and which store has it for less. Every wine page shows each store's price next to the typical price. If you want, set an alert and we'll tell you when a wine you want drops in price.

Where do your prices come from?

We read the public listings of every store we track and match each one to the exact wine: producer, wine, vintage and bottle size. That way you compare the same bottle, not just a similar name.

What is the typical price?

It's the median price other stores charge for the same wine, vintage and bottle size. Each vintage has its own typical price, larger bottles are converted to a 750ml equivalent, and every price is converted to one currency so they compare fairly.

What counts as a deal?

A wine that's in stock and at least 20% below its typical price. We only call it a deal when enough other stores sell the same bottle to set a fair typical price. If too few do, we still show the price, just without the label.

30% below typicalThis is what a deal looks like on the site.

Do prices include shipping and tax?

No. Every price is per bottle, before shipping and tax. The store's checkout shows the final total.

What do pre-arrival, in bond and case only mean?

They're listings you can't simply buy one bottle of today, so we label them and leave them out of the typical price.

Pre-arrival
Futures and en primeur. You pay now and the wine arrives later, often a year or more out.
In bond
Held in a bonded warehouse with duty and tax unpaid, so the price looks lower.
Case only
Priced per bottle, but the store won't sell fewer than 3, 6 or 12.

How up to date are the prices?

We read every store's listings at least once a day: most every 6 to 12 hours, and daily-deal stores every minute. Stores can change prices between reads, so the price at the store's checkout is the one that counts.

A price looks wrong. What should I do?

Click "Report an issue" on the wine's page and tell us what's off. It goes straight to us with the listing attached, which makes it the quickest way to get it fixed.

Alerts

How do alerts work?

An alert is a saved search. Pick a wine, producer, region, grape or style, then add a price range or a minimum deal size if you like. When a store lists a match, we send you a notification with the wine, the price, the store and a link.

Can I track a producer, region or grape instead of one wine?

Yes. An alert can watch a single wine, or every wine from a producer, region or grape, with an optional price range and deal size.

Can I only hear about real deals?

Yes. Set the alert's deal size to 20% or more and you'll only hear about wines that far below their typical price. Wines too rare to have a typical price won't trigger it.

Which stores does an alert watch?

Every store we track, unless you narrow it. Each alert can watch stores that ship to one country or US state, or a short list of stores you choose.

How will I be notified?

By email. Pro members can also get a text message at a US phone number. You choose this once in Settings and it applies to all your alerts.

Can I pause, edit or delete an alert?

Yes, any time, from Alerts in your account. Pausing keeps the alert's settings without sending anything until you switch it back on.

Plans and account

Is Vino Alert free?

Looking up and comparing prices is free and needs no account. Alerts need a free account, with as many as you like. Pro removes the daily notification limit and adds text messages.

Free and Pro compared
Free Pro
Price lookups Unlimited Unlimited
Alerts As many as you like As many as you like
Notifications 3 a day Unlimited
Price $0 $2.99 a month or $29.99 a year
Compare plans

Do I need an account to see prices?

No. Every wine, producer and store page is open to everyone. You only need an account to save alerts and wines.

How do I upgrade or cancel Pro?

Go to Settings, then Plan and billing. Payments are handled by Stripe, and you can cancel any time from the same place.

How do I change where wine ships to, or my currency?

Use "Ships to" at the top of any page. Wine pages then grey out stores that can't ship to you. Currency only changes how prices are shown, not what stores charge.

About Vino Alert

Do you sell wine?

No. We don't hold any stock and we don't run ads. We show what each store charges and link you to the store to buy.

Which stores do you track?

Hundreds of stores across several countries, from large online stores to local stores. The Stores page lists every one, and each store's page says where it ships.

Can I use Vino Alert with ChatGPT, Claude or Gemini?

Yes. Connect your assistant and ask it what a wine costs or what's on sale at a store. It gets the same live prices you see here. Set it up in two minutes.

Ships to & currency

Where you want wine delivered. On a wine page, stores that can't ship there are greyed out and never get the best-price tag; Your deals only lists stores that ship there. Search, producer and store pages still show every store we track, and an alert watches every store unless you give it its own "Ships to". In the US, pick a state to narrow it to stores shipping to that state, or pick "Worldwide" for no limit. Currency only changes how prices are shown.

Report an issue

Tell us what looks wrong and we'll review it.